Client · Cerberus Prepared by · Catch Year · 2026
Partnership status · Active Growth mode · Initiated

CERBERUS

× CATCH

Brand · Strategy · Design · Growth · A phased partnership built to scale

Engagement
Growth partnership
Model
Phased · three stages
Focus
B2B advisory growth
Partner
Catch
Section 2 · The Opportunity

Where the upside lives

WIDE OPEN
AND READY
TO BUILD

Where we move first

  • A clear positioning lane is yours to claim — no one has defined this space yet
  • A website built around your buyers will turn curiosity into booked conversations
  • Sharp, specific messaging will attract the right clients and filter out the wrong ones
  • A strong visual identity will make Cerberus instantly recognizable and easy to trust
  • A content and growth system built now will compound in value with every passing month

The foundation is yours to set.

Cerberus already has the expertise. This partnership is about building the infrastructure that makes that expertise impossible to ignore.

When the brand is clear and the message is sharp, the right people self-identify. They understand the value fast and reach out with confidence. That is what Phase 1 is designed to unlock.

Starting fresh means we build it right from day one — no undoing old decisions, no inheriting someone else's mess. Just clean, deliberate work that compounds.

Section 3 · The Approach

How we work

THE
PLAYBOOK

We build in phases so the investment stays comfortable and the output stays focused. Each stage earns the next.

01

Start here
Build the foundation

Positioning, messaging, identity, and a website that makes Cerberus feel like the obvious choice. This is where clarity becomes confidence.

3-month build sprint

02

Next
Build the growth engine

LinkedIn, content, lead magnets, nurture, and trust-building that turns expertise into inbound conversations with the right buyers.

Monthly activation

03

Earned
Scale together

Expand what is working. A long-term partnership that keeps brand and growth moving in sync with momentum behind it.

Retainer built from proof
Section 4 · Phase 1 · Scope & Pricing

Phase 01 · Active · Start here

BUILD THE
FOUNDATION

Three focused deliverables. Everything Cerberus needs to exist credibly and start winning the right conversations.

Monthly investment

$2,167

3-month build sprint · $6,501 total
01

Positioning & messaging system

Define the lane, the buyer, and the narrative. Output is a messaging framework that becomes the source of truth for site copy, sales conversations, and all future content.

02

Visual identity foundation

Logo system, color, and typography that feel ownable and premium. Built to scale across digital, sales materials, and future campaigns without needing a redesign.

03

Website built to convert

A 4 to 5 page site built around clarity and conversion. Services defined, value communicated, and a clear call to action that turns interest into booked meetings.

How this works
Phase 1 is a defined build sprint over three months at $2,167 per month. We start with a short scoping call to align on scope and timeline, then move fast. Any additions are discussed and approved before we begin them.
Section 5 · Phases 2 & 3

What comes next

THE ROAD
AHEAD

Once the foundation is solid, we activate demand. Then we scale what proves itself.

Phase 02

GROWTH ENGINE

$1,500–$2,500 / month

  • LinkedIn company page + founder profile setup & optimization
  • LinkedIn content strategy + founder ghostwriting
  • One lead magnet — guide, framework, or checklist
  • Trust stack: team section, proof assets, testimonials
  • Email nurture sequence for new contacts
  • Analytics, conversion tracking & scheduling integration
  • Monthly performance review and iteration

Phase 03

FULL PARTNER

Custom retainer · built after Phase 2

  • Full-service growth partnership
  • Brand stewardship + campaign execution
  • Expanded content and channel strategy
  • Quarterly planning and strategy sessions
  • Scope built entirely around what is working
Unlocking Phase 3
We keep Phase 3 earned, not forced. Once Phase 2 is generating consistent conversations, inbound leads, and clear signals of ROI, we build a long-term retainer around what is working. You get proof. We get momentum. The next step becomes obvious.
Section 6 · Why Catch

The partnership

WHY
CATCH

01

We build systems that compound

We build the infrastructure underneath growth so momentum compounds over time instead of resetting every month.

02

We prioritize what matters first

You do not need everything at once. We focus on the moves that create clarity and traction first, then build from there with purpose.

03

Built for B2B growth

We understand B2B sales cycles, advisory positioning, and what it takes to win mid-market clients with clarity, credibility, and proof.

Section 7 · Next Steps

Let's get started

LET'S
BUILD
THIS

Phase 1 is the build sprint. Three months, three focused deliverables, and everything Cerberus needs to show up clearly and start winning the right conversations.

01

Scoping call

Confirm scope, timeline, and start date

02

Agreement

Lock the plan and start Month 1 immediately

03

Build & launch

Foundation complete. Phase 2 ready to activate.